Website Privacy Policy
We respect your privacy and are committed to protecting your personal data. This privacy policy explains how your personal data is collected, used and protected when you visit our website, subscribe to our mailing list, or otherwise interact with us. If you are taking part in one of our surveys or joining our research panel, please also see our Research Privacy Policy.
1. Who we are and how to contact us
Red Compass Insights Ltd (trading as Convergent Opinion) is the data controller responsible for your personal data. We are registered with the Information Commissioner's Office (ICO). Registration number: ZC006528.
If you have any questions about this privacy policy, or wish to exercise any of your rights, please contact our Data Protection Officer at info@convergent-opinion.com.
2. Purpose of this privacy policy
This privacy policy explains how we collect and process your personal data through your use of this website, through subscription to our mailing list or other communications, and through any other interactions with us outside of direct research participation.
This website is not directed at individuals under 16. We do not knowingly collect data from children.
3. Data we collect
When you visit our website or interact with us, we may collect, use, store and transfer the following kinds of personal data:
- Identity data: first name, last name, job title, or organisation.
- Contact data: email address, postal address and telephone number(s).
- Technical data: IP address, browser type, time zone, operating system, and other technology used to access the website.
- Usage data: information about how you use the website, including pages visited and interactions.
- Marketing and communications data: your preferences in receiving information from us.
4. How we collect your personal data
We collect data from and about you through a number of methods, including when you:
- Visit our website
- Subscribe to our mailing list or newsletter
- Contact us directly via forms, email or telephone
- Register for an account on our client portal
- Provide feedback or complete enquiry forms
5. How we use your personal data
We will only use your personal data when the law allows us to. We use your personal data to:
- Send you newsletters, research findings, or other communications you have subscribed to
- Respond to your enquiries and requests
- Administer our website and improve its functionality and content
- Manage client relationships, including processing payments and fees
- Comply with our legal obligations
6. Lawful basis for processing
The legal bases on which we process your personal data include:
- Consent (UK GDPR Article 6(1)(a)) – where you have subscribed to our mailing list or other communications.
- Legitimate interests (Article 6(1)(f)) – where we process data to improve our services or understand how our website is used, provided your rights are not overridden.
- Contractual necessity (Article 6(1)(b)) – where processing is necessary to perform a contract with you or take pre-contractual steps at your request.
- Legal obligation (Article 6(1)(c)) – where we are required to process your data to comply with a legal obligation.
7. When data may be shared
We will never sell your personal data to any other organisation.
We will only share data where this is necessary for the conduct of our work or to comply with legal obligations. Any third-party service providers we use are required to process personal data securely and in accordance with UK data protection law.
8. Marketing and communications
You will receive marketing or informational communications from us only if you have subscribed to our mailing list or otherwise requested information from us.
You can ask us to stop sending you communications at any time by using the “unsubscribe” link in any email we send, or by contacting us at info@convergent-opinion.com.
If we process your data on the basis of legitimate interests, you have the right to object. This right is not absolute and we may continue to process your data if we can demonstrate compelling legitimate grounds for the processing.
9. Cookies
A cookie is a small text file stored on your device (computer, tablet or mobile) when you visit a website. We may use cookies to enhance website functionality, analyse site usage, and tailor your experience. You can set your browser to refuse all or some cookies, or to alert you when cookies are being set. If you disable cookies, some parts of this website may not function properly.
10. Data retention
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements.
To determine the appropriate retention period, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure, the purposes for which we process it, and applicable legal requirements.
11. Data security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. We limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality. We will notify you and any applicable regulator of a breach where we are legally required to do so.
12. International transfers
In order to process your personal data for the purposes outlined in this privacy policy, we may need to transfer your data to countries or jurisdictions outside the United Kingdom. In each case, we ensure that appropriate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner, to protect the rights of data subjects in connection with such transfers.
13. Third-party links
This website may include links to third-party websites, platforms, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy policies. When you leave our website, we encourage you to read the privacy policy of every website you visit.
14. Your legal rights
Under the UK GDPR, you have a number of rights in relation to your personal data:
- Right of access: you may request a copy of the personal data we hold about you.
- Right to rectification: you may request that we correct inaccurate or incomplete personal data.
- Right to erasure: you may request that we delete your personal data where there is no compelling reason for us to continue processing it.
- Right to restrict processing: you may ask us to suspend processing of your personal data in certain circumstances.
- Right to portability: you may request the transfer of your personal data to you or a third party in a commonly used, machine-readable format.
- Right to object: you may object to processing based on legitimate interests, or to processing for direct marketing purposes.
- Right to withdraw consent: where we rely on consent, you may withdraw it at any time without affecting the lawfulness of processing carried out before withdrawal.
You can exercise any of these rights by contacting us at info@convergent-opinion.com. We try to respond to all legitimate requests within one month. However, it may take longer if your request is particularly complex or if you have made multiple requests.
15. Right to lodge a complaint
If you are unhappy with the way that we have processed or handled your data, you have the right to complain to the Information Commissioner's Office (ICO):
Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, SK9 5AF
Telephone: 0303 123 1113
Website: https://ico.org.uk/concerns/
16. Changes to this privacy policy
We keep this privacy policy under regular review and will notify you of any substantive changes. Any revisions can be reviewed on this page.
Last updated: May 2026
Contact us
If you have any questions or wish to exercise your rights, please contact us at info@convergent-opinion.com.
Red Compass Insights Ltd (trading as Convergent Opinion). Registered with the ICO, registration number ZC006528.